About us
Experience, expertise and ethics
We value creativity, collaboration and consideration. Combining expert knowledge with 15 years of experience and an ethical ethos, we’re proud of what we stand for today.
1. Innovation and creativity
We need creativity to innovate. We’re not afraid to think outside the box. Using our wealth of expertise, breadth of understanding and high level knowledge of design, it gives us the artistic freedom to get creative with our work- whilst still producing designs that are well made, well executed and suitable for the commercial market.
Design matters and we value paying proper care and attention to each stage of the process, interweaving that little something different into each piece.
2. Adaptable and integrated
Our approach is seamless. We understand how important it is for an outsourced designer to integrate within the rest of business operations. That’s why we’re holistic in our outlook, and flexible to the needs of the brand. Understanding and honest communication is at the heart of what we do.
Whether you have a specific vision in mind, or want us to take the reins and conjure up a bespoke seasonal collection, we believe in the power of collaborating, connecting and working together.
3. Designed responsibly
We are always striving to come up with new ideas to make our designs and trends more sustainable and circular. After 15 years working in the fashion industry, we are well versed on how the textile industry’s fuels the climate crisis. That’s why we’re committed to continually seeking out ways we can champion sustainability in our approach.
We don’t claim to have all the answers. But we do understand that weaving sustainability and longevity into your products right from the initial design stage can make a real difference. Through choice of materials, adjustable fastenings and timeless designs you can take steps to extend the product’s life cycle.
Let’s never stop learning and take on this sustainability journey, together.
Our experience
Our founder Laura studied Fashion Design with Business Studies in the vibrant city of Brighton, before living and working in Hong Kong in the accessories market. From independents to luxury designer brands, we’ve since worked with a range of small and large scale clients across the globe.
We’ve designed recycled bag ranges for high street retailers, children’s back to school bags and knitted beanies and scarves in recycled yarn. We’ve worked with beauty and lifestyle brands on cosmetic bags, packaging and novelty key charms.
But beneath all that we’re about people. Fostering meaningful relationships with our clients is part of what we do, and we live for connecting and working together.
We offer a bespoke bag and soft accessories design service for women’s, men’s and children’s markets. Our services include trend predication, trend and shop reports, material and trim sourcing, hand-sketched or CAD product ranges, and technical specification packs. We have worked with retailers such as Top Shop, Primark and New Look as well as international suppliers and manufacturers.
Have a question?
Want to work together, connect or chat? Don’t hesitate to get in touch, we’d love to hear from you.